Matchability: Matchability is something we are very excited about! We know when you purchase something on the internet, it is extremely difficult (if not impossible) to tell if the colors "match" or not. We have done the leg work for you. Wherever you see the matchability symbol, there will be a link to embellishments, ink, cardstock, etc. that will go together beautifully. You can make your own matching patterned paper with plain white cardstock by using a stamp set and the color of ink that matches a certain color of Bazzill cardstock. Add brads or buttons or matching ribbon and you have a perfectly matched project. Imagine the possibilities!